Students in the Appalachian State Internet-mediated degree program won a prestigious award and were published in Explorations: The Journal of Undergraduate Research and Creative Activities for the State of North Carolina. The journal is developed in conjunction with the annual State of North Carolina Undergraduate Research and Creativity Symposium (SNCURCS).
Jenna Friday (left) and Sarah Meyer completed COM 3928, research methods, as part of ASU's distance education advertising communication degree. The class participated in a university service learning project for the local Habitat for Humanity organization. The class explored "perceptions of charitable giving" using qualitative and quantitative measures
The publisher of the journal states, "Explorations is the only state undergraduate journal that features work from both public and private colleges and universities. It celebrates the ingenuity, creativity and engaged learning being undertaken by undergraduates throughout the state. Volume XI of Explorations features one creative work and sixteen research articles, including one in French. Topics range from engineering to history, from marine science to social sciences....the final volume represents the work of 26 students and 16 faculty mentors at eleven colleges and universities."
The ASU research team wrote and presented a useful report on how consumers perceive giving and how intentional messaging based on the research findings can affect the outcome of giving. The summary report was presented to Alex Hooker, Executive Director for Watauga County Habitat for Humanity. Local executives were highly appreciative of the work. Another regional HFH office called to learn more about the study.
This is an important accomplishment, it demonstrates the quality and caliber of work being developed through our distance education program. It's rewarding to work with scholars who make relevant contributions and help an organization like Habitat for Humanity.